Public Service

Each year, the AAF-Black Hills provides a Public Service Campaign to a non-profit organization that is chosen to receive a full advertising campaign to benefit their organization. The campaign, which is designed specifically for the chosen non-profit, is produced and implemented by the members of AAF-Black Hills. Once again this year, the AAF-Black Hills Board of Directors will choose a second non-profit organization to be used in a marketing competition for local college students. These talented students will compete in April with ready-to-implement plans and the non-profit organization will be the judge.

Last year’s recipient was Lakota Circles of Hope. Offered through Catholic Social Services, Lakota Circles of Hope is an elementary school prevention program helping children make healthy choices using Lakota values. It is currently offered through ten elementary schools on the Pine Ridge and Rosebud Reservations. At the completion of its second full year of implementation, Lakota Circles of Hope has reached more than 1,000 students in second through fifth grades.

Website Header for Lakota Circles of Hope

Previous Public Service Campaign recipients:

CSS-Lakota Circles of Hope Rapid City Public Library
Partnership Rapid City BH Regional Food Bank
Sportsmen Against Hunger The Black Hills Children’s Home
Behavior Management Systems Front Porch Coalition