November Luncheon

Date: 11/19/2009 Time: 11:30am Location: The Hampton Inn
[NOTE: This luncheon is on a Thursday]
Speaker: Karen Knudsen with Brooks Advertising

Karen Knudsen

Karen Knudsen is the “Queen of Results” at Brooks Advertising, and although she’s worked with clients across all different areas of the business world, her main area of specialization has been with car dealers. Karen has managed advertising for dozens of auto dealerships and associations over the past 12 years, and is especially qualified to discuss how to sell cars in an economic downturn.

She’ll discuss specific media and strategies that have worked well (and not so well), and share her varied experiences in dealing with an unusual amount of quick and drastic change in the auto industry, precipitated by events like the bankruptcies of Chrysler and GM, the Cash-for-Clunkers programs and the excitement and hype around electric cars.

Karen Knudsen is a senior advertising executive with an extensive background in retail advertising and has managed all activity for over 100 retailers nationwide, with a specialty in automotive dealers and associations. Her current and former clients include Cruise America, Phelps Dodge Mining, Arriba Mexican Grill, Copenhagen Imports, and dozens of car dealerships across the U.S.

This program is free for AAF-Black Hills members, $30 for non-members, $20 for each additional AAF-Black Hills Corporate Member, and $20 for students.

Not certain where the Rapid City Hampton Inn is? Click here for directions and a map.